What We Do
Find your story.
Tell it with impact.
We guide you every step of the way—listening, coaching, and refining—so that when you discover your story, you’ll know how to share it powerfully, time and again, across all your projects.
Our work sparks meaningful action and lasting connections.​​​ We’ve planned exhibits that draw national attention, crafted narratives with nonprofits that celebrate our shared history, and developed strategic approaches with state agencies and trade associations that drive public engagement and support for critical initiatives.
Every project is different because each partner is unique. Our three-piece framework drives us to think big and get to the heart of your story—and the core of your need.
Our work sparks meaningful action and lasting connections.​​​
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Planning
Who are you, and what’s your story?
We listen and carefully think through your story, finding the clearest way to tell it and the best ways to share it.
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Scaleable interpretive planning, project specific to institution wide
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Goal setting and strategy
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Project briefs and grant support
Auditing
Is the story you're telling the story your audience is hearing?
We look at your programs and content to see how they align with your goals, discovering what works well and where there’s room for improvement.
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Content auditing and messaging alignment
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Market research, data analysis, and reporting
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Organization auditing
Implementation
How can one project highlight your overall story?
​​We bring award-winning programs, exhibitions, interactives, podcasts, and more to life.
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Exhibition and interactive concept design
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Program development
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Content research and writing
What We've Done
Structure + innovation.
We’ve partnered with institutions large and small, from local historical societies to renowned national museums, bringing the same level of dedication to every single project.
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We’re systematic and thorough, but we’re not afraid to mix things up. We draw inspiration, tools, and strategies from multiple fields and industries, all in the name of success. Our sweet spot is balancing structure with innovation—we bring fresh ideas to the table and turn them into reality with sharp attention to detail.
we're not afraid to mix things up
Every project enhances your overall story.
Designed with school children as a primary audience, this award-winning Bison Interactive Matching Game was developed to support learning goals which demonstrated the vast and complex usages of the bison by American Indian groups in Texas.
Project was undertaken as staff members at the Bullock Texas State History Museum; photo courtesy Bullock Texas State History Museum.
Strong exhibition concept design answers the question “so what?” within your gallery.
The exhibition Fashion Forward traced the journey from haute couture to everyday fashion through the lens of a pivotal department store ultimately demonstrating how Texans were involved in conversations about how we trace our identities through the clothes we wear.
Project was undertaken as staff members at the Bullock Texas State History Museum; photo courtesy Bullock Texas State History Museum.
"They are talented people who truly care about us, our artifacts and our mission.
Together they will work tirelessly to deliver your project in a timely, positive, powerful and meaningful manner."
- Gregg Philipson
The Gregg and Michelle Philipson Collection and Archive
This is a workshop!
Creating a successful interpretive plan starts with the right people around the table.
Here, participants at a day-long workshop practice honing interpretive goals and discussing the differences between analog and digital outputs.
WHO WE ARE
We are your partners in progress.
Our experience is vast and varied but we work with a shared goal: to strengthen cultural institutions across the nation.
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We’re here as your thought partners to help you do better, not just to do more. We take the time to sit down with you, really listen, and stay fully plugged in from start to finish.
your thought partners to help you do better
Kate Betz
Kate is at her best when she is teaching, sharing, and listening—actively working with partners to find solutions. She is always thinking about how stories connect us and what we, and our organizations, can learn from the world around us.
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Evan Windham
Evan is dedicated to bringing together diverse perspectives to shape powerful, shared narratives. For her, the magic of storytelling lies not just in the stories themselves, but in the connections they build and foster.​
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